November 17, 2023

Have you ever wondered why we tend to use more specific colors in certain situations, events and places? According to psychology, colors influence our mood, sensations and emotions, making it possible to transmit feelings and define behavior. Without realizing it, we can find several examples in our daily lives, starting with fruits, which in combination with their own colors are responsible for sentimental triggers. In this editorial we seek to reproduce these sensations through Fashion Beauty. Blue and orange, complementary colors bringing balance and energy, blue serenity and orange vivacity, just as the fruit itself conveys. Yellow is intensity, light, wealth and power, together with Sicilian lemon they also symbolize energy and freshness. Red and pink, analogous colors, together form a link of sensuality and passion going as far as romance and delicacy, combined with strawberry, cherry and plum, a general balance is created between sexy, sweetness and desire. The final result of this editorial was a creative marriage between the meaning of colors and fruits, bringing a message about fashion beauty awakening different sensations according to our human senses.